Get your press releases exposed and brought to attention to the numerous trade journals and daily newspapers that incessantly write about EOT. You can send us up to three press releases for free. The press releases will be published under "Press Center" on eot-expo.com, and the relevant mass media is informed that the news can be downloaded from the expo's website.
Submit your press releases well in advance and ensure that your material is noticed by the mass media during the preface of the expo. Thereby you can focus on your customers and your stand in the busy period right before the expo.
HOW TO
Access press releases via the link below. In case you are exhibiting at several of our expos you should start by selecting EOT under "Expo".
Click "Create New Press Release" to start typing. Give your press release an appropriate headline and write a short teaser text, which will appear in the overview. Enter the actual press release in the "Content field". You have the option to make parts of the text bold and add links.
GOOD ADVICE
Write your press release in plain language and without too many technical terms and create content that is related to your participation at the expo. Also, make sure to emphasize the newsworthiness of your product:
- What are the functions of this product compared to previous products?
- How does it differ from similar products on the market?
The more newsworthiness of the product, the more likely the press release is to be published in the media.
Guidelines: You are responsible for the content and the factual accuracy of the press release. EOT reserve the right to remove press releases that are defamatory, frivolous or insulting in any other way.
Please notice: We cannot guarantee inclusion in any of the media. The decision to do so rests exclusively with the editorial staff of each individual publication.
